island getaway
i know this isn't new, but i can't help but want to celebrate the re-branding of the bahamas. i've never been there, but this logo sure makes me want to go. i know that sounds dumb, but you have no idea how swayed i am by advertising.
to the company that created the new (or fairly recent) design campaign for the bahamas, i tip my little sponge hat- your design is bright, modern, happy and above all- kick ass. every time i look at this little logo i smile. it's the greatest. yay bahamas!
ps: times article was pushed back to next thursday- don't even get me started on why...
Labels: graphic design
posted by design*sponge @ 13.1.05
6 Comments:
i love your blog, and i too totally adore that logo. it is FABULOUS, and i admire it whenever i see the ad on the subway. let's all go to the bahamas!
-lara
http://www.apartmentalist.com
Did you see the article in Travel & Leisure a couple months back about the "rebranding" Bahamas and how it was becoming a "hot" destination again (mostly due to that Atlantis resort, which sounds horrid and completely antithetical to the image which that logo creates)?
--Emily
no! but yes, i've heard atlantis is ghastly. i've never been a big fan of those weirdo self-contained hotels that take up like 25 square miles or something.
man i love that logo. every time i see it on the subway i smile.
d*s
Well, in case you didn't look for it and are interested: http://www.travelandleisure.com/Invoke.cfm?Objectid=9FA9CF7F-A636-4831-B1B7B839AC5AAD45 The photos in the article were pretty great though, and I don't see them online...
Hoo i like this logo a lot.. Nice blog, i like it by the way
lauriiie.blogspot.com
Duffy of Minneapolis created that logo when they were part of Fallon.
Duffy is now on their own. They do amazing work.
www.duffy.com
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